Across America, Starting with the Boxing Champion - Chapter 412

Chapter 412: Public Opinion Offensive

“Okay, you’ll be busy with your work first, and I’ll wait for you to come back and have dinner together.”

Hang up the phone, Link flipped through the online news on his tablet. A large number of negative comments appeared on professional film websites such as “Entertainment Online”, and more than a dozen well-known film critics publicly disparaged “Bridesmaids”.

 Some complained that the plot was awkward and not suitable for normal people to watch, some complained that the heroine’s character was not likable, and some complained that Link was not suitable for comedy and was a bit of a drama.

Originally, “Bridesmaids” had very good ratings on professional websites. The overall media score was B, and the Yahoo audience website A-. The Rotten Tomatoes freshness score was 72%, which was no worse than “Thor” in the same period.

Only one day later, the comprehensive media score dropped to B-, Yahoo audience B, Rotten Tomatoes freshness dropped to 63%, and several movie rating websites received many negative reviews.

 Nowadays, many movie fans will read relevant reviews before watching a movie. A deterioration in word-of-mouth will directly affect the box office of the movie.

 In this case, it is obvious that someone is deliberately hacking this movie. It is not difficult to guess who the specific person is.

Link opened Twitter and took a look. Many film critics also posted negative reviews of “Bridesmaids” through Twitter.

One of them, Oscar Holbrooke, has the most popular tweets, with more than 4,000 comments.

This person is a special film critic for “Entertainment Weekly”. He is known for his sharp review style and has no mercy on bad movies. He has 1.02 million fans on his account.

He posted three tweets in succession from yesterday afternoon to this morning, starting with, “What a terrible comedy movie. There is not a single funny plot in the whole movie, only embarrassment!” Awkward! Awkward! Watching this movie is a waste of life and not recommended at all! ’

These three tweets complained about everything from the plot design of the movie to the cast and the acting skills of the leading actors.

 Finally, I wrote a comment specifically to complain about him and @him.

First they praised his outstanding performance in “The Expendables”, but then changed their tone and criticized his performance as the biggest failure of the film. He said that his performance was not funny at all, but embarrassing. It was in this movie with an embarrassing plot. The biggest embarrassment.

He also said that he is expected to win the Golden Raspberry Award for Best Supporting Actor next year.

Link shook his head. Although he had a little problem with his performance, it was not that bad.

In addition, this is a drama with a female protagonist. For the sake of the overall plot, the director cut her scene from the first five minutes to less than 100 seconds of footage. How could it be any worse?

 He looked through this person’s past movie reviews and found that he only reviewed the most popular and controversial movies every month.

As long as he catches the slightest flaw in the movie, he will spray the movie into a pile of shit. His comments on the movie are also very unprofessional and the words he uses are very emotional.

　　Doesn’t look like a serious film critic, but an Internet celebrity who is trying to attract traffic.

Link thought for a moment and posted, ‘Interesting! In 2008, he criticized “The Twilight Saga” as a bad movie, in 2009 he criticized “The Hangover”, in 2010 he criticized “Sherlock Holmes” and “Harry Potter and the Deathly Hallows Part 1”, and in 2011 he first criticized “The Speed ​​and Era” “Passion 5”, and then criticized “Bridesmaids”, predicting that “Bridesmaids” will be a big hit.

Although he sold his Twitter shares and is not a Twitter shareholder, he is still the user with the most fans on the Twitter platform. The current number of fans is 92.15 million, just shy of breaking 100 million.

 After he replied to the film critic named Oscar Holbrook, he quickly attracted a lot of attention. The likes of this comment quickly exceeded 50,000, and the number of comments quickly reached 1,000.

 Many people couldn’t believe that a top star would be interested in replying to a film critic’s comment.

 Some netizens also explained for Link that since yesterday, a lot of negative comments about “Bridesmaids” suddenly appeared in the media.

Those comments are all just like the comments posted by this film critic, which are baseless and mindless rants.

 This situation is very abnormal.

 Obviously someone is deliberately dissing this movie. Link probably couldn’t stand it, so he replied to this comment.

Then many netizens who have watched the movie said that they had just watched “Bridesmaids” and they thought it was very good. It was much better than other movies on this subject during the same period.

Netizens discussed it for a few minutes, and film critic Oscar Holbrook came online. He first thanked Link for his reply and said that he was reviewing “Bridesmaids” from an objective, fair and professional perspective, and was not making random comments.

Link thought for a moment and did not reply, because after he replied to this comment, the number of fans of the other party quickly soared from 1.02 million to 1.83 million.

This situation reminded him of 2008, when he was a young boxer and gained a lot of attention by beating celebrities.

Now that he has become a top player, many people have followed his example and gained attention by pulling him down. This can be regarded as tit-for-tat.

When he returned to the villa, he turned on his mobile phone to read the news again, and found that the news he had replied to the film critic had become the trending headline on Twitter.

 The title is ‘Link publicly refutes critics’ criticisms of “Bridesmaids”’. The popularity reached 4.87 million, which is 800,000 more than the news that the crew of “Fast 5” participated in a racing event in Tokyo, Japan.

 In related news, the film critic named Oscar Holbrook was interviewed by a reporter from “Entertainment Online”.

 said that every movie review he has published in the past is his true feelings after watching the movie, and the same is true for this “Bridesmaid”. His purpose of doing this is to help movie fans de mine.

The reporter mentioned the “Twilight Saga” hit in 2008. He commented that the movie was an epic bad movie. In 2009, he criticized the director of “The Hangover” as if it was shot after being drunk and that the filming was a mess. He continued to criticize it in 2010. “Sherlock Holmes” and “Harry Potter”.

The reporter asked him if he criticizes any movie that becomes popular?

 Film critic Oscar said no, “Bridesmaids” was not a hit, and he criticized the movie solely because of the poor viewing experience.

The reporter asked him how he felt being criticized by Link.

Film critic Oscar said it was his honor and said he hoped Link could accept criticism with an open mind, seriously hone his acting skills, and strive to produce better works next time.

In addition to the film critic’s interview video, many news websites forwarded the news, and the attention of “Bridesmaids” on the Internet has increased significantly.

Link looked at it for a while, closed the computer, and went to the kitchen to cook a few dishes.

“Link, you better leave this matter alone. You are a top star now, and it is not worthwhile to end up for such a trivial matter.”

The last dish had not been cooked yet, Ivaca walked into the kitchen on high heels.

Wearing a white women’s suit and pencil trousers, which matches her cold face and rosy red lips, she is carrying a small square satchel in her hand. It is obvious that she has just returned home and has not had time to put down the bag.

“I know, how was your work meeting? How are you going to deal with these negative news?”

Link asked as he took off his apron and handed the kitchen to the servant. “According to the conventional method, if someone spends money to criticize “Bridesmaids”, we will spend money to find more people to praise the movie. If the reputation is polarized and even controversial, the exposure of “Bridesmaids” in the media will also increase significantly. If done properly , it can also drive box office growth, but the cost of promotion will increase by two to three million. “

Evaca explained.

Link nodded, adding two to three million in publicity costs is not much.

The only thing that makes him unhappy is that he knows that the Weinstein brothers may have done this, but he has no way to take revenge.

In fact, he can also find someone to brush up the bad reviews of “Revenge of the Father”, but the male and female protagonists of this movie, Sean Penn and Frances McDormand, are very good actors, and they are not Harvey fans. People accuse Weinstein Pictures of accidentally hurting them with their movies.

 This is a rat-throwing weapon.

In addition, using this method to attack his opponent would be too stingy and would not be on the stage, so he did not bother to do it.

 “Let’s eat, don’t talk about work after get off work.”

Link said as he took her satchel.

 “What delicious food did you cook today?”

“Kung pao chicken, twice-cooked pork, vegetable soup, do you like it?”

“Yes, I used to think it was convenient and delicious to have a chef come to my home to cook. But after eating your cooking, I realized that the most delicious food is cooked at home.”

Ivaca held his hand and smiled.

Link smiled softly. Since Ivaca moved here, she has made some adjustments in her living habits and is gradually getting closer to him. This is a good sign.

In its second week of release, “Bridesmaids” saw a 3.5% increase in film schedules and a box office of US$19.58 million in North America, a decrease of less than 10% from last week.

This result looks good, but according to data investigated by the distribution department, if it had not received those negative reviews, the box office this week might be higher than last week, and it is expected to be around 25 million.

 The difference is more than five million.

Thinking of this number, Link wanted to pull Harvey into the boxing ring and KO him with heavy punches a hundred times.

  The box office champion this week is “Pirates of the Caribbean 4”, which was released in 4,155 theaters in North America, with a box office of US$90.1 million in its first weekend, setting a record for the highest first week box office in North America this year.

 The runner-up is “Thor” in its second week of release, with a box office of US$48.5 million this week and a cumulative box office of over 100 million.

“Fast 5” fell to fourth place with US$16.05 million, with a cumulative box office of nearly US$160 million in North America and a global box office of nearly US$400 million.

“Father” fell to ninth place with 3.8 million US dollars, only 200,000 US dollars more than Lionsgate’s “The Happy Family.”

 ”Bridesmaids” has grossed nearly 40 million in North American box office in the two weeks since its release.

At the same time, overseas box office data is also fed back to the distribution department. The film was simultaneously released in 35 countries and regions in Europe, America, Asia and Oceania, with a total box office of 56.33 million US dollars in ten days, and the global box office is about to exceed 100 million.

 A comedy movie has a box office of over 100 million within ten days of its release, which also shows that the quality of the movie is indeed good.

After the overseas first-week box office results were released, Warner Bros. and Lionsgate, the distribution companies of “Bridesmaids”, took the opportunity to hype it up and used overseas box office data to refute the many negative comments in newspapers.

 In the third week of the release of “Bridesmaids”, according to media expectations, the box office performance this week should have dropped to around 10 million.

Because according to the law of movie box office rise and fall, except for phenomenal movies like “Titanic”, the normal box office drop of other movies in the first week is between 20% and 50% compared with the second week. A drop of more than 50% is considered a big drop, and a drop of less than 50% is considered a big drop. 20% are movies of better quality, which can increase the film scheduling rate.

This situation is similar to the release of an album, the later the decline becomes, the greater it becomes.

 But this week, the box office of “Bridesmaids” still reached an astonishing US$16.81 million, a drop of less than 15%.

  Many media outlets later attributed the box office figures to Link, who released a video this week.

This video is a live video of Fat James’ wedding. Link suddenly appeared at the wedding party with his band and the stars of “Bridesmaids” and sang a new song “Sugar”.

 This is a very sweet wedding song.

After the video was posted to YouTube, it was viewed more than 1 million times within six hours and 5.5 million times in one day.

The live recording version of this song was also uploaded to the Spotify platform at the same time. It was played 10.2 million times in 28 hours, becoming the fastest song to exceed 10 million plays in North America and setting a new record for songs played on the Spotify music website in North America.

“Bridesmaids” has a cumulative box office of US$56.76 million in North America and a global box office of US$148 million in the three weeks since its release. It is expected that the global box office is expected to exceed 200 million, and it has successfully entered the ranks of summer blockbuster movies.

After seeing this data, Harvey was so angry that he cursed in the office. He not only scolded Link, but also scolded Bob for being incompetent.

ˆ Bob was also helpless. Initially, he arranged for many media outlets to publish negative reviews of “Bridesmaids,” but Lionsgate and Warner Bros. were not to be outdone and invested millions in restoring its reputation.

 If you want to continue to suppress “Bridesmaids”, you have to pay real money.

Bob was reluctant to spend money and stopped after only a wave of public opinion attacks.

 I thought that after this wave of negative publicity, the North American box office of “Bridesmaids” could be controlled below 50 million.

But no one expected that Link would use the method of releasing a new song to promote the movie, causing the movie’s North American box office to quickly exceed 50 million, reaching 56 million.

Bob also had to admire Link’s luck and hype.

He even wanted to persuade Harvey to reconcile with Link. Anyway, the two of them didn’t have any big hatred. If they continued to fight, they would lose more money.

Seeing Harvey’s dark expression, he swallowed his words wisely and thought of other ways to deal with Link and Ivaca.

 (End of this chapter)